MORDOVIAN BUSINESSES HAVE GAINED NEW OPPORTUNITIES ON THE SMALL AND MEDIUM-SIZED ENTERPRISES DIGITAL PLATFORM
The “Market Assessment and Business Plan Calculation” service has become available to users of the Small and Medium-sized Enterprises Digital Platform. This platform operates under the national project “Small and Medium-sized Entrepreneurship”. The new service will assist current and aspiring entrepreneurs in analyzing the situation within their chosen sector and conducting business planning across more than 160 types of activities.
All calculations are based on averaged indicators from real business practices in regions, with the ability for users to personalize parameter settings. Using this research, the Digital Platform will provide insights into which retail points are in highest demand in selected cities and districts, the density of competitors and potential customers, and projected profitability.
The service already includes over 300 standard business plans. These plans provide information on required investments, estimated payback periods, projected revenue volumes, and sales profitability. Each business plan outlines the key stages of implementing the business idea month by month, lists necessary documents, staff schedules, territory characteristics, competitors, transportation and parking details, as well as calculations of credit obligations and their impact on profitability.
Self-employed individuals, as well as entrepreneurs classified under small and medium-sized enterprises, can also conduct online market niche calculations and develop business plans. Specifically for self-employed individuals, there are 15 standard business formats adapted for the conditions of the professional income tax. These formats include services such as hairdressing, makeup, manicure and pedicure, clothing and shoe repair, computer and digital equipment repair, photography services, and the production and sale of confectionery products.

